Know Your Customers to Sell Successfully

This course leads you through 8 questions to understand who your ideal customers are and what they value most. You’ll learn how to build profiles for each type of customer. These profiles will help you, your team, and your marketing agency connect with people who want to buy what you have to offer!

  • Learn how to build ideal customer profiles to guide sales and marketing efforts.

  • Know exactly which questions to ask to identify your ideal customers and why they would choose your service. This understanding helps facilitate successful sales conversations!

  • Reduce wasted sales and marketing efforts by knowing exactly who to sell to, which products to sell them, and how to overcome the most common objections.

Course Instructor


Seth Garber

Seth has been involved in the pest control industry since 2008 in multiple capacities including and Owner, Investor, Technology Provider and Consultant. Seth has successfully assisted dozens of pest control companies in achieving exponential growth ranging from 50-300% year/year. As the lead contributor and founder of Pest Daily, Seth is determined to create the most holistic business learning platform in the industry.

These are great!

  1. 1
    • Your Customer - Introduction 223.1

    • Who Are They? 223.1A

    • What is Their Job? 223.1B

    • A Day in The Life 223.1C

    • Primary Pain Points 223.1D

    • What Do They Value Most? 223.1E

    • Where Do Customers Go For Information? 223.1F

    • Selecting the Right Vendor 223.1G

    • Most Common Objections 223.1H

    • BONUS - Understanding Your Customer 223.1I

How do I select the right plan?

It's easy! "Pro Plan" includes all of the courses in Pest Daily. It is designed for business owners and managers regardless of your companies size. Sales School is built to teach ways to drive revenue.

Our Commitment

"If there is a pest control business course you would like to see developed. Simply ask and we will make it happen! Seriously!