Pest Daily

All Courses, Sales/Marketing

Removing the mystery from SEO

Search engine optimization (SEO) seems complicated…but there are easy ways to simplify it. In this 30-minute course, digital marketing expert and CEO of NorthWing Digital, Kyle Scott, removes the mystery of SEO and shows you how to get results.

All Courses, Sales/Marketing

Easy Website Wins

Ready to up-level your website quickly without rebuilding the whole thing? In under 20 minutes, digital marketing expert and CEO of NorthWing Digital, Kyle Scott walks you through some easy website wins that anyone can do.

All Courses, M&A, Wildlife

Wildlife Valuation - San Juan Sessions

Wildlife can be lucrative, but does it build business value? In this exclusive mini-course, Paul Giannamore, Managing Director of the Potomac Group, and his Boardroom Buzz co-host Patrick Baldwin share what investors look for when buying.

All Courses

Accounts Receivables

Accounts receivable (AR) is a mission critical business function—you’ve got to get paid! Inside this easy to digest 12-minute course, Seth breaks down the basics of AR and how to stay on top of it to ensure your business succeeds.

All Courses

Learning Through Failure

Failure is an inevitable part of success. In less than 10 minutes, pest expert Matt Eikman, CEO of Abra Kadabra Environmental Services, shares how his organization learned to turn failure into an opportunity for growth and improvement.

All Courses, Sales/Marketing, Wildlife

Building a Wildlife Referral Network

Ready to grow your wildlife business in a big way? In under 30 minutes, this course gives you the secret to scaling a wildlife organization—building a professional referral network that gives you a consistent flow of inbound leads.

All Courses, Wildlife

Scheduling for a Backlogged Wildlife Team

From communicating with customers to exclusion, wildlife work can be challenging. In just 15 minutes, Matt Eickman, CEO of Abra Kadabra Environmental Services, shares how his growing pest control company added a highly successful wildlife team.

All Courses, Sales/Marketing, Wildlife

Weekly Sales Meetings

No one likes wasting time in unproductive meetings that could have just been an email. In 30 minutes, Seth shares how to create real value in your weekly sales meetings. Follow these 4 steps, and your team will thank you!

All Courses, Sales/Marketing, Customer Service

CSR - Scenario Training

In pest control, we have to solve some really off-the-wall problems! Everyone who deals with customer service needs to be prepared. This course shares how to handle customer calls in the most efficient manner for both your customers and your business

All Courses, Accounting, M&A

Financial Basics

Accurate finances are a necessary challenge in business. You can’t succeed without a solid grip on your money matters! Start with this lightning-fast, easy-to-understand breakdown of financial basics with expert CPA, Jordan Chadwick.

All Courses, Hiring, Human Relations (HR), Evolve YT

Building Your Teams Greatness

Knowing what’s best for your team starts with understanding what they want. In just half an hour, Sarah Latyn, Training and Quality Assurance Coordinator at Evolve YT, walks through how to build an incredible team starting with practical tools and ex

All Courses, Customer Service

Technician Customer Interaction

Welcome to one of our most-requested topics: how should technicians interact with customers? In less than 15 minutes, Seth shares top industry secrets learned over many years of consulting with businesses like yours to achieve world-class customer se

All Courses

The Perfect Job Description

Recruiting top talent feels difficult, but it doesn’t have to be! In under 30 minutes, Seth shares insider tips and tricks to writing the perfect job description that will have top talent knocking at your door, wanting to work with you!

All Courses, Sales/Marketing, Hiring, Human Relations (HR), Customer Service

Developing a Customer Service Representative

Customer service representatives are the #1 most important people on your team when it comes to determining success. In about 30 minutes, this course walks you through the simple, high-level steps for building a great CSR team.

All Courses, Sales/Marketing, Hiring, Human Relations (HR), Wildlife

Technician Compensation

It’s challenging to hire and retain great technicians but having the right compensation plan in place can really help. In this half-hour course, Seth shares traditional compensation options as well as fresh tactics from other industries.

All Courses, Sales/Marketing

Google Ads 101

Google Ads is a powerful tool for quality leads, but it’s also an easy way to waste $. This 45-minute course with digital marketing expert and CEO of NorthWing Digital, Kyle Scott, gives you the steps to make Google Ads work for you.

All Courses, Sales/Marketing

Increasing Customers Rates

If you’re not increasing prices year over year, you’re losing money. Price increases are a sensitive topic but vital to protect your business. In just 36 minutes, this course offers several strategies for raising prices while adding customer value.

All Courses, Sales/Marketing

Bundled Services

Pest Daily members asked for it, so we built this helpful course on using bundled services to boost your pest control business! Learn what bundles are, how to create them in ways that work, and whether bundled services are right for your company.

All Courses, Accounting, Finance

Corporate Tax - The Basics

When setting up a company, it’s important to understand the potential tax implications of various business structures: c-corp, s-corp, and partnership. In this course, CPA and WIPFLI partner, Cory Vargo, breaks down the basics of corporate tax.

All Courses, Sales/Marketing

Building a Good Creative Ad

When you set out to build a good creative ad, there are 6 important things to consider. In this course, in under 10 minutes, PestCon LMM CEO and advertising expert Adam Allen shares how to build an ad that works.

All Courses, Sales/Marketing

Roles and Responsibilities - Marketing

When building a marketing team or hiring an agency, it’s critical to get the right people in place, doing the right things, to achieve the results you want. In about 30 minutes, this course shares 6 key marketing roles and their responsibilities.

All Courses, Sales/Marketing

Roles and Responsibilities - Sales

When you’re ready to grow your business, it’s all about hiring the right people. Especially when it comes to sales—the foundation of your organization’s potential. In under 30 minutes, this course covers key sales roles and their responsibilities.

All Courses, Sales/Marketing, Wildlife

Wildlife Management - Inbound Sales Calls

Wildlife management is—well—a species all its own! If you deal with wildlife in your pest control business, this 20-minute course is for you. Seth walks through the inbound call process that will maximize your returns on this unique service.

All Courses, Sales/Marketing, Wildlife

Wildlife Inspection/Sales Process

As a WCO, you often deal with big dollars and big challenges. In this 18-minute quick hit course, Seth shares industry secrets for scaling your business by creating a consistent process.

All Courses, Sales/Marketing

Facebook - The Basics

Ever wonder how other business owners get their ads on Facebook? Learn to build a successful Facebook ad campaign for your growing business in this quick 15-minute course taught by ad expert and PestCon LMM CEO Adam Allen.

All Courses, Accounting, M&A

Fundamentals of Business Evaluation and Acquisitions

If you’re interested in learning more about business acquisitions, this course is for you! Inside, expert Paul Giannamore, Managing Director of Potomac Pest Control Group (an industry-leading investment bank), shares the basics.

All Courses, Sales/Marketing

Drive Revenue in The Winter

In under 45 minutes, learn how to drive revenue—even in winter! Seth shares practical, industry-proven tips to even out your cashflow through the slower season with unique programming, revenue cycle management, and other handy tricks of the trade.

All Courses, Sales/Marketing, Customer Service

Residential Script Development 130.7

Great call scripts are one of the fastest and easiest ways to grow your pest control business. This 35-minute course delivers practical tips on how to create meaningful residential scripts for various types of calls.

All Courses, Sales/Marketing

Advertising Basics

As a business owner, you get calls all the time from reps trying to sell advertising. In this course, PestCon LMM CEO, Adam Allen, shares how to get the most bang for your advertising dollars by reaching only the consumers you want to serve.

All Courses

Going from $0 - $200K

When you’re building your pest control company to hit $200,000 in revenue, you will hear a lot of conflicting strategies. In under an hour, this course delivers tactics proven to help grow your business to $200K and beyond!

All Courses, Sales/Marketing

Specialty Sales - Senior Living

In less than an hour, Seth walks you through the fast-growing Senior Living industry. Learn about the continuum of care and how to differentiate your business in ways that matter to these communities. Plus, bonus tips on how to get in the door!

All Courses, Sales/Marketing

Understanding SEO

When you’re ready to level up your pest control business, it’s time to focus on search engine optimization, or SEO. In this course, SEO expert and PestCon LMM CEO, Adam Allen, walks you through how to get the most bang for your SEO buck.

All Courses, Customer Service

Service - What to Measure

When your pest control service is great, your business naturally thrives. But how to measure that? In just 20 minutes, Seth shares the 6 key metrics that will help you drive up service efficiency (and margins).

All Courses, Outsourcing, Customer Service

Call Center - What to Measure

Want to improve your call center’s performance and customer satisfaction? In this 26-minute course, customer experience and call center expert, Eric Sims, walks you through the key call center metrics your pest control company needs.

All Courses, Customer Service

Customer Service - What To Measure

Customer service success equals business success. In just 15 minutes, this course gives you four key metrics to gauge the success of you customer service efforts. Nail these, and the results will amaze you!

All Courses, Sales/Marketing

Networking

You asked for it; we built it! In just minutes, this course gives you a feel for which organizations will best fit your networking goals. Based on your ideal customer, Seth gives you tips to maximize networking opportunities in the industry.

All Courses, Sales/Marketing

Specialty Sales - Home Owners Associations - Small

Here’s yet another course our members asked for! In just 20 minutes, Seth walks you through how to land an HOA account that can absolutely transform the future of your pest control business.

All Courses, Sales/Marketing

Selling Home Owners Associations (Large)

This is another course our members asked for! In just 35 minutes, Seth walks you through how to land corporate HOA accounts. Take what you learn here and transform the future of your business!

All Courses, Sales/Marketing

Marketing Metrics - The Basics

Marketing can get complicated! Seth helps to break it down for you. In just 25 minutes, this course provides the 4 key metrics you need to understand the basics of marketing and make informed decisions.

All Courses, Finance

Building Your Business Plan 108.1

Your business plan is your roadmap to structuring, growing, and differentiating your pest control business. This course shows you how to write up a solid plan, from start to finish.

All Courses, Sales/Marketing, Customer Service

Handling Objections - Technician 188.1

You asked for it, so here it is! In about an hour, this course takes the most common objections that our members shared with us and shows you how to handle them successfully.

All Courses, Human Relations (HR)

Perfect One on One

To bond with your team members, having regular one-on-one meetings is key. In half an hour, this course walks you through the perfect, easy template for a successful one-on-one every time.

All Courses, Human Relations (HR)

Motivation

Pest control is challenging, but it’s also one of the most rewarding and exciting industries to be a part of! When you need a bit of motivation, Seth Garber of Pest Daily delivers in these short, perspective-shifting videos.

All Courses, Sales/Marketing

Driving Revenue - New Business 121.9

This course hits the high-level tactics that will save you time and drive dollars. You’ll learn about all the best, quickest, cheapest ways to generate new business as a small or individual operator with revenue less than $1 million.

All Courses

Operating System - EOS and Traction 515.1

Growing your business as an entrepreneur can be challenging. In just over an hour, this course shows you how implementing an entrepreneurial operating system (EOS) can bring massive positive changes to your pest control business and your life!

All Courses, Sales/Marketing, Hiring, Human Relations (HR)

Build A High Performance Sales Team 118.6

In less than 45 minutes, this course teaches you how to find and hire the right people, equip them with the tools they need to succeed, and motivate and manage them well to keep them happy. You’ll also get strategies for rewarding high performers!

All Courses, Hiring, Human Relations (HR)

Hiring Your Next Technician 103.2

In these videos, you’ll find great ideas for recruiting, ways to differentiate your business and pull in the right candidates, plus the exact steps to follow for a hiring process that works for your company.

All Courses, Customer Service

Customer Experience (CX) 501.1

In under 20 minutes, this course walks you through 8 steps to building a responsive, legendary CX that will turn your customers into ambassadors for your pest control brand. Drive new business, wow customers, and set your company apart.

All Courses, Sales/Marketing, Customer Service

Cross Selling Current Customers 129.6

Cross selling to current customers is the cheapest, best way to grow your pest control business with little extra effort! This 34-minute course gives you easy ways to cross sell to current customers on various interactions.

All Courses, Sales/Marketing, Human Relations (HR)

Personality Profile - DISC 221.1

Understanding personality types helps you communicate with and motivate people effectively. In under an hour, this course gives you the basics of the DISC Personality Assessment and how to use it to benefit your pest control business.

All Courses, Sales/Marketing, Hiring, Human Relations (HR)

Setting Goals - SMART 191.1

Setting goals helps you get where you want to go, in business and in your life. In under half an hour, this course guides you through the SMART methodology to make your goals specific, measurable, attainable, relevant, and time bound.

All Courses, Hiring, Outsourcing, Customer Service

Outsourcing 561.1

In under 30 minutes, this course walks you through what a contact center is, what they can do for your pest control business (regardless of the size of your company), and how to choose the right outsourcing partner and contact center provider.

All Courses, Sales/Marketing

Selling Specialty Commercial Pest Control (MLA) 125.14

This 30-minute mini course helps you differentiate your company when selling to organizations with multiple locations. Multiple location accounts (or MLAs for short) are one of the greatest revenue generators for your company!

All Courses, Sales/Marketing

Selling Specialty Commercial Pest Control (Retail Centers) 125.15

This 34-minute mini course helps you differentiate your company when selling to retail centers. These are shopping centers with multiple businesses housed in one facility, and they have unique concerns. They’re also a huge revenue generator for you!

All Courses, Sales/Marketing

Selling Specialty Commercial Service (Small Healthcare) 125.13

This 16-minute mini course helps you differentiate your company when selling to doctors’ offices and small healthcare facilities.

All Courses, Sales/Marketing

Selling Specialty Commercial Pest Control (Banks) 125.17

In this half-hour mini course, learn how to land meetings and wow prospective banking industry clients. With these tips, you’ll close more deals with financial institutions—large, long-term deals that can transform your pest control business.

All Courses, Sales/Marketing

Sales Metrics 261.1

In order to make good decisions, you need good data. The right data leads to the right decisions and activities, which then lead to the results that you want. The metrics provided in this course will ultimately help you close more business!

All Courses, Sales/Marketing

Generate New Business - Individual Operator

In just 35 short minutes, this course teaches you everything you need to know about how to maintain and grow your business! Set yourself up for the future—starting right now—by learning how to generate new business in these fun and easy ways.

All Courses, Hiring, Human Relations (HR), Outsourcing

Understanding a PEO (Professional Employer Organization) 528.1

Your time is valuable! PEOs are strategic partners for your pest control business that take high-risk administrative tasks (like HR) off your plate. In just 18 minutes, this course walks you through exactly what a PEO is and what they can do for you.

All Courses, Sales/Marketing, Customer Service

Understanding Your Customer 223.1

To connect with customers and sell successfully, you need to first understand who they are and what is important to them. In under an hour, this course guides you through building profiles for your ideal customers.

All Courses

Some Basics 101.1

With just a little extra effort and consistent execution, you can get more customers and grow your business fast. This sweet little 28-minute course gives you tried-and-true tactics to generate leads from inbound calls, current customers, and even wh

All Courses, Boardroom Buzz

Episode 1 - Deals, Contingencies, and Gotchas

Welcome to the Buzz! Co-hosts Paul Giannamore and Patrick Baldwin kick off the podcast with a chat about how pest control transactions are different from those you see in other industries.

All Courses

Episode 5 - The King of Route Density

Step into the Boardroom with former CEO of Triple S Services, Tony Sfreddo. At one point, his business was servicing accounts like the Pentagon, the CIA, and the US Supreme Court and generating $267K per technician per year in the DC metro area. How?

All Courses

Episode 6 — A Rare, First-of-its-Kind Conversation with Independent Wall Street Equity Research Analyst James Clement

James is an important part of co-host Paul’s inner circle and one of his go-to guys for insight on the pest control industry. For many years, the two have talked shop in private. In this episode, you’ll get to listen in on one of their discussions.

All Courses, Boardroom Buzz

Episode 10 - Killinsworth From Trailer to #37 on PCT Top 100

When Mike took the leap to buy Killingsworth Environmental, he began operations out of a double-wide trailer. A decade later, he had quadrupled revenue to almost $24 million. Mike’s story is truly a rags-to-riches tale for the ages.

All Courses, Boardroom Buzz

Episode 12 — A Conversation with Transaction Attorney Mike Stanczyk on M&A Agreements

All Courses, Boardroom Buzz

Episode 13 — Incentive Structures, Opportunity Costs, Mindset and the Great Terminix/Copesan Disengagement

In this episode, co-hosts Paul and Patrick shoot the breeze about a variety of business issues, including what’s going on with Terminix pulling millions of dollars from Copesan partners and affiliates. You’ll want to tune in!

All Courses, Boardroom Buzz

Episode 14 — Buy-Side: “The Opposite”

Although Buzz co-host Paul’s true love is advising companies when it’s time to sell, he also used to work for one of the largest buyers in the world. Listeners have plenty of questions about the “buy side” of the table, and Paul will be answering!

All Courses, Boardroom Buzz

Episode 15 — Tim Mulrooney, Rockstar Analyst of Pest Control

Tim Mulrooney gives investment advice to companies that are worth nearly $1 trillion combined, but he spends over half his time focusing on pest control and the industry’s key players. There’s plenty to learn from a guy like that.

All Courses, Boardroom Buzz

Episode 16 — Socialized Pest Control and Intrastate IPOs

What do you get when you put four pest control bald guys in a room? This podcast episode! The group has lots of opinions, and you’ll hear all about them. With a dash of sports lingo on the side.

All Courses, Boardroom Buzz

Episode 17 — A Sell-Side M&A Discussion Puts Patrick Under the Interrogation Lamp - Part 1

Boardroom co-hosts Paul Giannamore and Patrick Baldwin dive into a role play scenario where Patrick attempts to negotiate a business sale. Can he keep up with sell-side master Paul?

All Courses, Boardroom Buzz

Episode 18 — From $250K to PCT Top 100 to an Exit: The Curious Case of Brandon and Brian Lunsford

The Lunsford brothers took over their father’s pest control business in their early 20s and turned it into one of the fastest growing companies in America. Step into the Boardroom for this tale of inspiration, trial and error, and family business.

All Courses, Boardroom Buzz

Episode 19 — Private Equity in Pest Control

There comes a time when a business owner might be asking themself if it’s time to sell. But how much of your business should you sell? How much control do you want to keep? Listen in to hear how the Clairvest duo is thinking about their options!

All Courses, Boardroom Buzz

Episode 22 — Open Book: A Transparent Conversation with Jeff Annis and Dena Thomas from Advanced Services

Unique. Innovative. Culture-focused. Accountable. It’s hard to pin down a single reason why Jeff Annis and Dena Thomas have had such sustainable success with Advanced Services. That won’t stop the Buzz crew from trying!

All Courses, Boardroom Buzz

Episode 23 - The Stockholm Sessions, Part 1: Svein Olav Stölen, Turn Around Artist & Former Nomor CEO

What makes the COO of a Swedish retail coffee chain make the jump into pest control ownership? Listen as the Buzz crew learns how Svein Olav not only made that leap, but also brought a company back from the brink of bankruptcy.

All Courses, Boardroom Buzz

Episode 24 - The Stockholm Sessions, Part 2: ‘Swedish Beast’ Jarl Dahlfors, President and CEO Anticimex

In this episode of the Buzz, co-host Paul literally steps into the Anticimex boardroom in Stockholm and sits down face-to-face with Anticimex CEO Jarl Dahlfors. Ah, to be a fly on the wall...

All Courses, Boardroom Buzz

Episode 25 - Jim McHale, CEO of JP McHale Pest Management, Steps into the Boardroom. Is the Buzz finally ready?

In this Boardroom conversation, you’ll listen in on pest control leaders who have known each other for over ten years. Employee engagement, innovation, and running a multi-generational business all with a side of humorous banter.

All Courses, Boardroom Buzz

Episode 26 - Benchmarking, Integrating, and the Great P&L Giveaway

Enter the Boardroom to hear why an industry leader measures success internally more than externally, and what a profit and loss statement can mean for your business. With a giveaway!

All Courses, Accounting, Boardroom Buzz

Episode 27 - ‘The Tax One’: Top 20 Accounting Firm Partner Cory Vargo Proves his Worth in the Boardroom

It might seem hard to make a show about taxes exciting, but the Boardroom is never boring! This talk with tax pro Cory Vargo is no exception.

All Courses, Boardroom Buzz

Episode 28 - Family Business Realities: The Good, The Bad, and the Unproven with Jeremy Kreer

Listen in to the Boardroom as they learn the story of Jeremy Kreer and Advanced Pest Management. Through family turmoil, Jeremy and his brother Nam became full-time 3rd generation owners of the family pest control business.

All Courses, Boardroom Buzz

Episode 29 - Sage Advice on Life, Relationships and Business with Mike & Debbie Rogers of Killingsworth

Hang out with the Boardroom Buzz crew as they chat with Mike and Debbie Rogers of Killingsworth and discuss life, business advice, relationships, and funny stories of pest control days gone by.

All Courses, Boardroom Buzz

Episode 30 - John Myers, CEO of Rentokil North America: On Growing a $1.5 Billion Pest Control Business

Hang out with the Buzz crew and John Myers, President and CEO of Rentokil North America, as they talk about growing a multi-billion-dollar pest control business. John scaled a regional pest control company to a national empire, and he’s here to share

All Courses, Boardroom Buzz

Episode 31 - The Stevenson Sessions, Part 1: Scott Stevenson, the Modern Ambassador

Scott Stevenson, Co-President & CRO of Modern Pest Services, joins the Buzz crew to chat about his expansive career and current role at Modern, plus key industry topics like subscription billing, service frequency, culture, and acquisitions.

All Courses, Boardroom Buzz

Episode 32 - The Stevenson Sessions, Part 2: CFO Doug on Modern's Moneyball

Join the Buzz as we continue with the Stevensons, Part 2. Hear how Doug, who serves as Co-President & CFO, and his brothers grew Modern Pest Services to an $18 million-dollar business before selling to Anticimex.

All Courses, Boardroom Buzz

Episode 35 - Twas the Listeners' Show of 2020

Join the Buzz crew for a festive episode where they cover the gamut (the grinder that’s been 2020). From knowing when to sell to how the virus has affected prices, markets, and business overall, the Boardroom merrymakers wax (mostly) philosophical.

All Courses, Boardroom Buzz

Episode 36 - 2020 M&A Wrap-Up, Channel Partners, Joint Ventures and Patrick Preps Paul for a Board Meeting

The new year is here at last, but before we can move forward let’s take a look at where we’ve been. Board Member Paul reflects on all he’s learned from The Buzz and how it has changed his perspective, while Patrick recalls cringiest past moments.

All Courses, Boardroom Buzz

Episode 37 - Five Stars for Pest Control Pioneer Shelby Hawkins

Pest control pioneer Shelby Hawkins enters the Boardroom to tell the Buzz crew how determination brought her from food stamps to financial freedom. Even in her retirement, Shelby is practicing what she preaches: get out of your comfort zone.

All Courses, Boardroom Buzz

Episode 38 - The Dennis Rodman Paradox in Pest Control

What does a 90’s basketball star have to do with Pest Control? If anyone can make that connection, you know it will happen in the Boardroom! Tune in to find out.

All Courses, Boardroom Buzz

Episode 39 - The Routing and 4-Day Workweek Wizard, Pam Blauvelt of Griffin Pest Solutions

Listen as the Buzz crew talks with Pam Blauvelt of Griffin Pest Solutions about operational efficiencies that changed the way we do business. She was forced to implement a four-day workweek and turns out, it was just crazy enough to work.

All Courses, Boardroom Buzz

Episode 40 - Expect the Opposite: The Sell-Side M&A Discussion Continues

In life, you learn to expect the unexpected. As a negotiator, you expect the opposite of the expected. Join as the Buzz crew talks sticky negotiations in a business sale, what’s going on in the minds across the table, and when to ask for advice.